The quick reference guide to Apple's keynotes
It's Showtime
DATE
Tuesday, September 12, 2006
DURATION
1 hour, 3 minutes
LOCATION
Yerba Beuna Center
AUDIENCE
Press
MASTER OF CEREMONIES
Steve Jobs
Pronuntiatio
A standard definition version is available on YouTube.
Dispositio
0:00
iPod
Steve Jobs
  • 60 million iPods sold so far, with a 75.6% market share in the United States
  • There are over 3000 accessories, and shows a photo of a toilet paper holder dock
  • Shows a quote from the CEO of Foot Locker about the Nike + iPod kit, which has sold 450,000
  • Announces a new iPod, with a brighter screen, larger battery, new headphones, gapless playback, and games
  • The new iPod comes in 30 and 80 GB sizes, and starts at $249, available today
  • Announces a redesigned iPod nano, with a larger battery, gapless playback, and the anodized aluminum case comes in five colors
  • Available at 2, 4 and 8 GB sizes, the iPod nano is available today starting at $149
  • Shows off some new accessories: a smaller charger, armband, and lanyard
  • We Made an Ad
    We Made an Ad
    Completely remastered
  • Apple has sold 10 million iPod Shuffles
  • Introduces a new smaller and more wearable iPod Shuffle
  • The single 1 GB model comes with a dock for $79 and ships in October
  • 16:30
    iTunes
    Steve Jobs
  • iTunes has sold 1.5 billion songs, giving it a market share of 88% legal United States music downloads, and positioning it as the #5 music retailer in the U.S.
  • iTunes is #1 in all other 21 countries it operates in
  • Introduces iTunes 7, with a cleaner source list and new views
  • The number of television shows for sale has grown from 5 to 220, and 45 million episodes have been downloaded
  • Mentions that the NFL Network is making their game highlights available on iTunes
  • Television shows will now be downloaded at 640 x 480
  • Opens up the ability to transfer content between authorized computers using an iPod
  • Does a demo of iTunes 7
  • iTunes 7 is available to download today
  • One More Thing...
    One More Thing...
    Movies
  • Says they are going to start with 75 films from Walt Disney, Pixar, Touchstone, and Miramax studios
  • Pricing will be $12.99 for new releases during their first week, and $14.99 afterwards, with catalog titles costing $9.99
  • Does a demo of movies in iTunes
  • Third Party Appearance
    Third Party Appearance
    Disney's Bob Iger
  • Recaps the day's announcements
  • 48:12
    iTV
    Steve Jobs
    One Last Thing...
    One Last Thing...
    iTV
  • Will give us a sneak peak at an upcoming product coming in first quarter of 2007
  • Says there's a missing box needed to supply these new movie downloads to a television, and that the iTV is that box
  • Does a demo of the iTV
  • Pretty Decent Joke
    Pretty Decent Joke
    "We can actually watch podcasts on our big screen television. These...sometimes have a large dynamic range of professionalism."
  • Will cost $299 when it comes out
  • Highlights that Apple is now in your den, living room, car and pocket, and that should indicate where Apple is going
  • One More Thing...
    One More Thing...
    John Legend
    Musical Guest
    Musical Guest
    John Legend
    PREV
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