The quick reference guide to Apple's keynotes
Macworld Tokyo 2002
DATE
Thursday, March 21, 2002
LOCATION
Big Sight, Tokyo
AUDIENCE
Public & Press
MASTER OF CEREMONIES
Steve Jobs
Pronuntiatio
Apple had a news page with headlines from this keynote.
A transcript in Japanese of the keynote is available
An audience recording of the Digital Hub section is available on YouTube.
An audience recording of the Bluetooth section is available on YouTube.
The iMac commercial is available on YouTube.
Dispositio
Mac OS X
Steve Jobs
  • Shows some quotes of reviews of Mac OS X
  • There are now 2650 apps for Mac OS X
  • Third Party Demo
    Third Party Demo
    Adobe's Shantanu Narayen & Mr. Kasugai
    InDesign, GoLive, & Photoshop for Mac OS X
    Third Party Demo
    Third Party Demo
    Ergosoft's Yoichi Erikawa
    EGbridge and EGword for Mac OS X
    Third Party Demo
    Third Party Demo
    FileMaker's Dominique Goupil
    FileMaker for iMode
    Final Cut Pro
    Mike Evangelist
  • Does a demo of Final Cut Pro
  • Mac OS X
    Steve Jobs
    Third Party Demo
    Third Party Demo
    Lucasfilm's Dan Gregoire & R2D2 (prerecorded video)
    Using the Mac to make Star Wars Episode II
  • Mac OS X is now the default OS on bootup for all new Macs
  • Digital Hub
    Steve Jobs
  • Reviews the digital hub strategy and the apps that are a part of that strategy: iMovie, iTunes, iDVD and iPhoto
  • iPhoto has had 1 million downloads since its release in January
  • iMac
    Steve Jobs
  • Reviews the features of the new iMac
  • We Made an Ad
    We Made an Ad
    Wait till you meet the new iMac
    We Made a Video
    We Made a Video
    Apple's Jony Ive and Phil Schiller, plus photographer Annie Leibovitz, musician Seal, and filmmaker Francis Ford Coppola talk about the new iMac
  • Says there is good news and bad news:
  • Good news: Apple has shipped 125,000 new iMacs
  • 10% of the iMacs were sold through Apple's retail stores
  • Bad news: iMac prices are being increased by $100 to cover the rising cost of memory and flat-panel displays
  • Bluetooth
    Steve Jobs
  • Uses a 2 x 2 matrix to explain connectivity technologies, with columns of Wired and Wireless, and rows of Network and Peripheral. The wired technologies are Ethernet, USB and Firewire. The wireless network technology is AirPort (AirMac in Japan), and the new peripheral wireless technology is called Bluetooth
  • Early next month, users will be able to download a free Bluetooth driver to work with the D-Link USB Bluetooth adapter
  • The Apple Store will also be carrying the D-Link adaptor for $49
  • Displays
    Steve Jobs
  • Announces a new 23" Cinema HD Display with 1920 x 1200 pixels for $3499
  • iPod
    Steve Jobs
  • Shows some quotes of reviews of the iPod
  • Apple won a Grammy for its contributions to music
  • Announces a new iPod with a 10 GB hard drive for $499
  • For $50, the iPod can be laser engraved at the Apple Store with two lines of text
  • Users can download free software that adds the ability to sync contact lists to their iPod
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