The quick reference guide to Apple's keynotes
Macworld SF 1998
DATE
Tuesday, January 6, 1998
LOCATION
Marriott Hotel, San Francisco
AUDIENCE
Public & Press
MASTER OF CEREMONIES
Steve Jobs
Pronuntiatio
A recording from the audience of the first half is available on YouTube.
A summary of the keynote was available on Apple's web site
The full keynote is apparently available for paid download
Dispositio
Welcome
Steve Jobs
  • Reviews the changes introduced at the last event, a different chip, a different store, and a different factory
  • Shows some quotes of reviews for the new Macintoshes
  • Forecasted 80,000 in sales of the new Macintoshes, but shipped 133,000, which is a million per year
  • Does another QuickTime VR tour of an Apple store inside a CompUSA
  • CompUSA's Macintosh sales went from 3% to 14% at stores that have been updated
  • Goes over the new online store and build-to-order options
  • Boasts that they've been copied by ABC with Think Dharma and CBS with Think Funny
  • We Made an Ad
    We Made an Ad
    Think Different
  • Lists some of the "pro" add-ins available with build-to-order
  • Mac OS
    Steve Jobs
  • Introduces Mac OS 8.1, available for free in February, with an HFS Plus file system, DVD-ROM support, a new Java runtime, and Internet Explorer as the default browser
  • QuickTime
    Steve Jobs
  • Announces QuickTime 3.0
  • QuickTime
    Peter Hoddie
  • Does a demo of QuickTime 3.0, featuring Qualcomm's PureVoice technology, QDesign's audio compression tech, and Sorenson Vision's video tech
  • Software
    Steve Jobs
    Third Party Demo
    Third Party Demo
    Microsoft's Ben Waldman
    Office 98 for Macintosh
    Third Party Demo
    Third Party Demo
    Oracle's John Wookey
    Enterprise apps for Macintosh
    Third Party Demo
    Third Party Demo
    Macromedia's Kevin Lynch
    Dreamweaver for Macintosh
    Third Party Demo
    Third Party Demo
    Cyan Worlds' Rand Miller
    Riven for Macintosh
    Financial Results
    Steve Jobs
  • Announces that Apple made a profit of $45 million last quarter on revenue of $1.575 billion
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